7 SEO Mistakes You Could Be Making

 

How to optimize your page rank by practicing SEO techniques, but in this article you will learn which mistakes to avoid when building a website with search engine optimization in mind.  If you did some mistakes in doing search engine optimization, it could hurt you in the long run.

1. Don’t buy spammy links.

Many website owners and companies offer paid link building – this can be damaging if the links are coming from spammy, malware ridden websites; it’s a quick way to get blacklisted.

2. Using only Flash and Javascript

Although Flash and Javascript has come a long way, search engines still have a difficult time indexing these websites because it cannot correctly read the code – stick with HTML/CSS when building and your search engine optimization will not be null in void.

3. Not filling in the tags

Many websites are build on a template and one of the major mistakes new website owners make is to never fill in the description tag. The description tag is one of the main search engine optimization factors and entices users to click through to your site – don’t make this mistake of leaving it blank.

4. Using duplicate content.

Although it’s debatable, duplicate content can be very detrimental to your search engine rankings. If you’re using the same content across the bard or from other websites, your pages won’t rank as well as the original source or won’t be indexed at all!

5. Not using the right keywords

Keywords make all the difference with search engine optimization. Choose the right keywords related to your niche, use them throughout the content and tags – this will ensure your site is SEO-friendly.

6. Overusing keywords

On the flip side (and a major SEO mistake), overusing keywords throughout your content will send a flag telling search engines you’re spamming. Search engines will either delist your pages or won’t index them at all. The easiest way to avoid overusing keywords is to write naturally.

7. Over abusing images

Much like Flash and Javascript, unless you tag your images with your keywords, search engines cannot read what the image displays. Also, don’t make the mistake of using images as main design factors like navigation and content – the slow page load time is also a factor for search engine optimization.

Hopefully, within this article, you have learned which mistakes to avoid when building a website with search engine optimization in mind. There are plenty of mistakes many website owners make when creating their website.  Don’t become one of them, avoid these deadly SEO mistakes at all costs and you’ll see success with your SEO campaign.